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Case Studies
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Kendal at Home

Kendal at Home

Industry

Healthcare

Location

San Diego, CA

Challege

Reframe aging as a time of opportunity, reinvigorate the Kendal at Home brand, and growth in new regions.

What We Did

  • Positioned aging as reinvention and independence.
  • Simplified the offering for stronger sales conversations.
  • Deployed an integrated mix: digital, social, direct mail, sales tools, media, and content marketing.

Impact

  • 1,000+ quality leads generated
  • 25 seminars filled to capacity
  • 50% of leads from direct marketing
  • Expanded into 3 new states
  • 10M+ targeted impressions

Why it worked

Insight-driven approach transformed Kendal at Home into an aging-in-place leader with measurable growth in visibility, leads, and geography.
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